Wake up to a better city.

Our Philosophy


We believe doing great things begins with waking up well. Our goal is simple – to continually grow our business by consistently doing the right thing and in the process help to make our customers our greatest fans.

We’ve changed the mattress-buying process from slick and tricky, to honest and fair—and we intend to keep it that way. Our stores carry only quality products made from materials we would sleep on, and we’re proud to donate 2% of every sale to local charities.

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Locally Owned & Owner-Operated



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We fit neatly between big box stores and tiny boutiques—big enough to have diverse selections, but small enough to know our customers by name.

Download our Press Kit.

Learn more about our Franchise Opportunities.

Our Charities



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The bottom line is we want to be great neighbors. Being a part of our communities means sharing what we have with local organizations who are working on the ground level with those in greatest need. That’s why we give you the choice of where you would like 2% of your purchase to go. 2% might seem like a drop in the bucket when compared to the great need we see around us; but over a whole year, it can add up to a lot of possibility for non-profits who rely on financial support from their community. Our hope is that the city would be a little bit better because we opened up shop here.

Our Reviews



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At the end of the day, we want your Urban Mattress experience — from showroom to delivery — to make you our greatest fans.

Your reviews help us refine our practices and products to give our customers the best experience possible.